Calling SA designers for the 2025 Durban Fashion Fair

Staff Reporter|Published

The class of 2025 Durban Fashion Fair (DFF) mentees have been in training since March. They will be featured in the upcoming DFF showcase.

Image: Supplied

Designers from across South Africa are invited to showcase their talent, creativity, and flair on the runway at the annual Durban Fashion Fair.

The eThekwini Municipality is calling on designers to apply for the opportunity to showcase their designs at the 14th Durban Fashion Fair (DFF).

The DFF, which is one of Africa’s most influential fashion events, will take place from 17 to 19 September at The Station Urban Event Space.

The showcase is part of the City's broader commitment to developing the creative industry and empowering entrepreneurs in the fashion sector.

This year's theme is “The Awakening”. The event promises to shine the spotlight on bold creativity, while celebrating local talent and amplifying both new and established voices in the fashion space.

Makhosi Ntshangase of Sista Fellas, a 2019 DFF mentee and rising star winner, said the DFF launched her career and was key to unlocking doors of opportunity for her.

"I learned the business of fashion, networked, and eventually signed a consignment deal with Edgars. I encourage both emerging and established designers to seize this opportunity as it can elevate your brand,” said Ntshangase.

Ntshangase and her sister Zamabhele, also a DFF alumna from 2018, opened a fashion school which was accredited by the Fibre Processing and Manufacturing SETA last year.

Two of their students were in the top 10 of the Hollywoodbets Durban July Young Designer Award.

Zama Gumede, founder of Zavior Fashion House, said the DFF has been part of her journey for 10 years.

“In 2020, I showcased a blue and white collection and was discovered by Icon Clothing who attended the DFF. They are a boutique located in Polokwane’s Mall of the North. They have been one of my biggest clients since. This year I have already supplied them twice with large orders,” said Gumede.

Mxolisi Mkhize, founder of House of St Luke, said he was scouted at the show last year to do the wardrobe and costume design for the Gospel Crown Awards.

He was also commissioned to create 80 looks for Miss and Mr Durban University of Technology 2024.

Thembo Ntuli, chairperson of the City's Economic Development and Planning Committee, said the City invests in fashion because it drives inclusive economic development and job creation.

"The programme supports radical economic transformation by empowering emerging creatives.

“This year, 24 emerging designers have received training and mentorship since March, covering both creative and business aspects of fashion. These mentees will have the opportunity to showcase at the DFF in September,” said Ntuli.

Interested designers can apply online via: https://forms.gle/BU1QnL3QCxNmCPp38 before the closing date on July 31.

SUNDAY TRIBUNE